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Nintendo’s Alarmo clock now has a general sale date in Japan

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Last updated: 11.03.2025 16:59
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UPDATE 2.30pm UK: Nintendo’s Alarmo is on general sale now worldwide.

Previously only available for Nintendo Switch Online members, the clock is available for all exclusively on the My Nintendo Store in the UK and Ireland. It’s also on general sale on the European and American My Nintendo Stores.

Emails were sent over the weekend to customers notifying them of the change. Perhaps Nintendo only updated its notice earlier today in Japan due to the popularity of the product there in comparison to the rest of the world.


ORIGINAL STORY 12pm UK: Nintendo has announced its Alarmo clock will be available on general sale in Japan in May.

Previously, only Nintendo Switch Online members have been able to order the alarm clock worldwide, though in Japan a lottery system was put in place due to its popularity.

A wider launch of the clock was expected in mid-January, but this was later postponed to early March due to stock shortages. The clock will finally be ready for general sale in May – but only in Japan.

Nintendo Switch 2 – First-look trailerWatch on YouTube

Nintendo Japan added an update to its Alarmo notice, stating the launch date for non-members will be 22nd May 2025, both from the My Nintendo Store and game retailers. Pre-orders will open before this, though a date is unknown.

So far this is only in Japan, but presumably news of a worldwide general release will follow.

「ニンテンドーサウンドクロック Alarmo」につきまして、マイニンテンドーストアにおけるNintendo Switch Onlineに未加入のお客様向けの販売開始日が、2025年5月22日(木)に決定しました。
また全国のゲーム取扱店などでも、2025年5月22日(木)より順次販売を開始予定です。 https://t.co/3IQX5PcaT2

— 任天堂サポート (@nintendo_cs) March 10, 2025


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First revealed in October, the Alarmo is an interactive alarm clock that responds to your body’s movements by playing different sounds based on Nintendo video games.

Indeed, Nintendo has today added classic sound effects from Super Mario Bros. on the NES to the device, available to download for free.


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Last month, a former Nintendo employee – sales lead in the sales and retail department – suggested the Alarmo release being tied to Nintendo Online accounts may have been an intentional test ahead of Switch 2 pre-orders.

Switch 2 is yet to have its release date announced. Perhaps the general sale of Alarmo in May will free up Nintendo’s online store for the new console.

“Alarmo’s clever motion sensor is the star of the show in this pricey Nintendo-coated lifestyle gadget that otherwise skimps on the fun,” reads our Alarmo review.

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